diff --git a/Makefile b/Makefile
index 8d34c27..cb42220 100644
--- a/Makefile
+++ b/Makefile
@@ -1,8 +1,11 @@
+TLD ?= dev
+CONFIG = --config _config.yml,_config.$(TLD).yml
+
 default:
-	bundle exec jekyll build
+	bundle exec jekyll build $(CONFIG)
 
 serve:
-	bundle exec jekyll serve --port 3000 --livereload
+	bundle exec jekyll serve $(CONFIG) --port 3000 --livereload
 
 dependencies:
 	gem install jekyll
@@ -11,12 +14,12 @@ cloudflare:
 	sudo gem install bundler
 	bundle config path vendor/bundle
 	bundle install
-	bundle exec jekyll build
+	bundle exec jekyll build $(CONFIG)
 
 svgs:
 	scripts/cleanup-svgs.sh assets/images/*.svg
 
 publish: default
-	wrangler deploy
+	wrangler deploy --name="website-$(TLD)"
 
 .PHONY: default publish
diff --git a/_config.dev.yml b/_config.dev.yml
new file mode 100644
index 0000000..5bde9fe
--- /dev/null
+++ b/_config.dev.yml
@@ -0,0 +1 @@
+url: "https://radicle.dev"
diff --git a/_config.xyz.yml b/_config.xyz.yml
new file mode 100644
index 0000000..870a36d
--- /dev/null
+++ b/_config.xyz.yml
@@ -0,0 +1 @@
+url: "https://radicle.xyz"
diff --git a/_config.yml b/_config.yml
index 48cc41a..d273389 100644
--- a/_config.yml
+++ b/_config.yml
@@ -1,4 +1,3 @@
-url: "https://radicle.xyz"
 baseurl: "/"
 
 plugins: